Free Essay About Complete Name Of Student
Complete Name of Professor
Segment 1:
I really love the product because of its highly customizable design. Also, it is easier to clean and you can disassemble the parts for easier cleaning. The design is what I am most interested in: children are easily get enticed with cartoon characters, particularly Disney characters, and because the external cover is exchangeable, you can integrate different kinds of appearances to it. Also, it would be more favorable to parents, especially working parents who do not have enough time to wash lunch packs because you can easily wash it by simply disassembling the parts.
They priced the product for $21.95 for the basic lunchbox; deluxe lunchbox for $30 (not personalized) and $ 40 for personalized lunchbox. I am definitely fine with the price; however, since it is a little bit higher compared to other lunchboxes, it may not penetrate the lower class families. I would have wanted to price it at $19.99 for basic lunchbox; and $25 to $30 for deluxe. The principle is to make as many orders as possible so that despite a lower price margin, it would still generate a bigger revenues. And because it is cheaper, more people can afford to buy it.
I would want that they sell 90% of their products online in order for them get the most of buyers online. They will also get bigger profit margins.
Segment 2:
I was initially skeptical about the product because it is so common and caters a specific type of phone or model. But I like the idea behind creating something that makes it more convenient to carry a phone. It is not as expensive as well, so it would definitely hit the market.
The production cost is $4.42 and they sell it at $15 wholesale and $38 retail. The partner sold 88% of their products online. I like the price point set at an average price for whole sale; however, you do not always get customers who buy whole sale online and they make 88% of their sales online. I would have wanted them to sell 95% of their products online and then increase lower down the retail price to $25 to make it more affordable to customers.
I would have wanted the product to increase the dimension a little bit. It looks tight and cheap. Also, I would love them to partner with overseas selling platforms like Alibaba in order to export their products to Asian markets.
Segment 3:
I really thought the product was ordinary. It is only possible to customize chocolate and still achieve a certain revenue if it is sold online. But the problem is the chocolate industry is so big it may not find its place in market.
The packaging was boring. It does not look like it is worth the cost of $6.
I would advise him to accept the 500,000 offer with a 25% equity and invest on packaging. Also, I think he would make a shot if he concentrates on white chocolates to reduce competition.
Segment 4
I was totally captivated by the last segment. I thought that the product is perfect for certain occasions. It is also customizable so it is perfect for online selling. The great thing about it is that they can cover wide array of clientele: from women and men to kids and artistic performers. The sky is the limit.
$5 production cost and a $34 price is a huge profit margin is perfect. I do not think there is something more to do in that regard.
I would really appreciate if they would increase their sales online. They said that 90% of all their products are sold online and it’s absolutely breathtaking. But I want to push that to 95%. The good thing about online selling is that you get to introduce the product in the way you want them to perceive the product. You can provide your personal description of the product and be persuasive from your end.
I also suggest that they penetrate large Asian markets like China, Japan, and Korea through a partnership with Alibaba.
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